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Creator Resources Dashboard Tools Tools

Connecting a custom domain

Custom store URLs by default will be YourStoreName.creator-spring.com. However, you have the ability to purchase and connect a custom domain for your store. Using a custom domain enhances your brand and over time it can increase your search rankings and discoverability too.

Create the perfect domain name

  • Use a domain name fans will easily recognize like your social handle, channel name, or brand. For example, if your Instagram handle is @TheCreator, your domain name should be https://www.thecreator.com.
  • Keep domains as short as possible so they’re easy to remember and type out.
  • Consider adding keywords such as ‘merch” or a word related to your niche, social media content type, or design style.

Purchase a new domain

You can purchase a custom domain through Spring directly within the ‘stores’ section of your account. Purchasing a domain through Spring is the easiest way to set up a custom domain for your store with no technical knowledge required. We offer competitive pricing, plus there’s no need to manually configure DNS settings. Our creator help team will be able to answer questions and provide assistance for your domain too.  

  1. Navigate to the “Stores” tab of your dashboard and click “purchase a domain”.
  2. Enter your preffered domain name in the search bar and browse available and most popular domains at the top of the results. Each domain will show a yearly subscription fee, allowing you to compare prices.
  3. Fill in your address and choose whether you’d like your domain to automatically renew yearly. Continue to checkout.
  4. Once the purchase is complete, we will automatically verify your DNS records.
  5. Once the purchase is complete your domain will work immediately. You’ll be prompted to verify your domain contact information via email–you must complete contact verification or the domain will be suspended.

Note: If you advertise your products on Facebook you’ll want to prioritize eight conversion events in Facebook Business Manager following step 4. Learn more

Connect an existing external domain

If you have already purchased a domain using an external registrar, enter it within the “Stores” tab of the dashboard and select “connect a domain”. Once connected, whenever someone enters your URL e.g. www.mystore.com, they’ll be taken to your custom Spring store. If you don’t own a domain yet, see above to learn how to purchase one. 

To connect your existing domain to your store, you’ll need to edit your DNS settings in your domain registrar’s control panel to include a CNAME and A record that points to your store:

Both the A and CNAME records are required. The A record (also known as the root record) will ensure that visitors to e.g. thecreator.com (no www) are correctly shown your Spring store. The CNAME record will ensure that visitors to e.g. www.thecreator.com are also taken to your Spring store.

Follow these instructions once you have edited your DNS settings in your domain registrar’s panel: 

  1. Return to your Spring dashboard in the Stores tab where you’ll see the domain you’re in the process of setting up. 
  2. To verify your DNS changes, click the button next to the domain you’re connecting titled ‘Setup incomplete, click to resume’. This will automatically attempt to verify the DNS records previously configured with your domain registrar. If this fails, click the button again and confirm that the DNS records are entered correctly and retry.
  3. In the event verification fails (sometimes it can take a few minutes), simply reattempt verification by clicking the button labeled ‘Verify’ at the bottom of the page.
  4. Once your DNS records have been verified, you will see a success message. 

Note: If you advertise your products on Facebook you’ll want to prioritize eight conversion events in Facebook Business Manager following step 4. Learn more.

Here are additional DNS resources for popular registrars:

Connect a subdomain

If you already own a domain, you can create a subdomain of it for free. For example, if you already use thecreator.com for your blog, you can create a subdomain it of it such as shop.thecreator.com to host your Spring store.

The difference in connecting a domain vs. subdomain is the DNS setup.  For a subdomain you will only have to set one record (a CNAME on the subdomain provided).  We provide instructions within the dashboard after you have connected the subdomain on how to do this.

Advertising on Facebook 

Due to Apple’s iOS 14 update, Facebook advertisers will need to connect a custom domain to their Spring store and verify it on Facebook. Failure to do so will result in your Meta (Facebook) pixel no longer firing—and loss of pixel data in Facebook Business Manager.  

Note: You can verify Spring hosted domains on Facebook within the store section of your account. Click the button below to learn how.  

Got any questions or having trouble? Check these popular domain FAQ’s.

Categories
Creator Resources Dashboard Tools Tools

Customizing your store

Enjoy full creative control with Spring’s new custom stores. Give fans a 360-degree branded shopping experience from browsing to transactional emails.

Custom stores

We’re rolling out custom stores to all creators from now through May 2021. You’ll see a popup notification within your dashboard when you’ve been upgraded to this feature. Once you have access you’ll be able to take advantage of the features below. Visit your dashboard now to see if you’ve been upgraded to custom stores.

  • Branded shopping experience: The brand customizations you apply to your store will be reflected on your listing pages and even the transactional emails buyers receive after purchasing.

  • Feature social media accounts: Make your social profiles more discoverable by adding clickable social icons to your store’s navigation bar and/or store footer.  

  • Custom domains: Your store will have a unique domain generated based on its name, but you’ll also have the ability to connect or purchase a custom domain too. Learn more in the domain section below.

  • New preview options: Preview your store on desktop and mobile devices within the store editor to ensure everything looks perfect.

  • Additional customization capabilities: Use the hero banner’s “advanced settings” to add custom buttons, headings and text to your store. 

  • Change your store name and copy your store URL easily to share with fans.

  • Pick products to add to your store. Add to your store manually within the Stores tab by following the steps below.
How to add products to your store

Custom domains (new)

A unique domain encourages trust and enhances your brand, overtime it can also increase your search rankings and discoverability online.  When you create a new custom store on Spring your store URL will be YourStoreName/creator-spring.com by default. However, you now have the ability to connect a custom domain you own or to purchase a totally new one.

How to connect an existing domain 

If you have already purchased a domain using an external registrar, enter it within the “Stores” tab of the dashboard and select “connect a domain”. Once connected, whenever someone enters your URL e.g. www.mystore.com, they’ll be taken to your custom Spring store. If you don’t own a domain yet, skip to the next section to learn how to purchase one. 

To connect your existing domain to your store, you’ll need to edit your DNS settings in your domain registrar’s control panel to include a CNAME and A record that points to your store. Learn more about connecting an existing domain below.

How to purchase a domain

Currently you’re able to purchase a domain on Spring through third-party services such as Go Daddy, Namecheap, Google, or Bluehost. In the coming weeks we’ll also give creators the ability to purchase custom domains hosted through Spring. Learn more.

Categories
Creator Resources Platform Integrations Twitch

Twitch extension FAQs

Use the Twitch merch store extension to showcase and sell custom products while you stream. The extension features integrated checkout, so fans can purchase merch without having to leave your stream. Plus, enable in-stream purchase alerts and create subscriber-exclusive products to engage and reward your community.  

Features

  • No minimum orders required. Create and sell products with no upfront cost or risk.
  • The ability to customize the display products featured in the panel.
  • Whenever you launch new products with Spring, they’ll appear in your panel in under 15 minutes.
  • Sell your products to fans globally—the panel is visible to all viewers and products can be shipped worldwide.    
  • Avoid the hassle of order fulfillment or customer support. Spring handles it all for you.
  • Create and sell exclusive products only your loyal subscribers can access.

Perks

Chat and OBS Alerts

  • Purchases from fans automatically trigger Twitch chat alerts featuring a direct link to the product purchased so other fans can see and replicate.
  • Set up OBS alerts through Streamlabs for prominent overlay celebrations that will excite fans and encourage additional purchases.

Integrated browsing and checkout

  • With a dynamic browsing experience directly on your stream page, fans will never have to leave your stream to purchase your products.
  • Integrated checkout on Twitch increases conversion and creates a cohesive experience for fans from browsing, to check out, to celebration with alerts.

Personalized merch alerts

  • Fans can create personalized messages post-purchase that are visible to you and all viewers on-stream. Check out this video to learn how to set them up. 
  • Streamers who enable merch alerts are increasing their merch sales by an average of 32%.
  • Spring’s live merch alerts are available on every streaming platform integrated with Streamlabs—including YouTube, Twitch, Mixer, Facebook Gaming, and many more.

Subscriber exclusive products

  • Streamers can reward and engage loyal channel subscribers and recruit new ones by offering access to exclusive products.
  • Spring Merch Store is the only Twitch extension where users can create and sell subscriber-exclusive merch in combination with integrated checkout and built in OBS and chat alerts.

How to set up your merch store

  1. From your creator dashboard on Twitch, click the tab labelled ‘extensions’. Search ‘Spring’ or follow this direct link to the extension details: https://www.twitch.tv/ext/0btmbqa5tm2pyr0f59td8vk1unwxl6
  2. Click ‘install’ then ‘configure’ to move onto the next step in completing the connection.
  3. Click ‘Get Started’ to be taken to the Spring login/signup page. Log in with your existing Spring account or create a new one.
  4. A successful login will display a 7 digit Store ID number. Return to Twitch then copy and paste this number into your extensions configuration panel and click connect. Important, if you haven’t created any products yet head over to Spring and click ‘start designing’ to create merch.
  5. From the ‘My extensions’ section of your creator dashboard click ‘Activate’ on the Spring merch extension to display the panel on your channel.
  6. Head back to your channel page and do a hard refresh of the page to ensure the panel has cleared your cache. You can configure the order of your panels (putting products up top increases conversions). Please note, new products can take up to 15 mins to populate on Twitch from your Spring store.

How to create sub-exclusive merch (premium)

  1. Once you’ve connected your Twitch account to Spring, open your Spring account and navigate to the ‘listings’ section of your dashboard.
  2. Click the ‘settings’ icon of the listing you want to edit.
  3. Toggle the ‘Make this listing premium’ to ‘on’.
  4. Go back to the listings section of your account and you should see the ‘premium’ tag visible on your listing. 
  5. Now everyone will be required to verify they’re a subscriber to your Twitch channel before they can purchase products from this listing. If they’re not a subscriber they’ll be prompted to subscribe in order to unlock your sub-exclusive products.

Further FAQs

Where can I find my Spring store ID?

In the integrations tab of your Spring dashboard under the tab on the left labeled ‘Twitch’.

Does the Twitch integration cost anything to use?

No, there are no additional costs  when selling via Twitch Panel.

Why aren’t my OBS alerts aren’t working?

OBS alerts need to be enabled through the Streamlabs in the Integrations tab of your Spring dashboard. Learn more about connected your Spring and Streamlabs accounts here.  

Can I change the display order of my products on the extension?

Yes, visit the integrations tab of your Spring dashboard to make changes to your product display.

I’ve activated the extension but I don’t see it on my stream page or my phone, what do I do?

First try a hard refresh (CMD+Shift+R) on your browser to clear your cache. If this doesn’t work please contact Spring’s Creator Experience Team for assistance via creatorhelp@spri.ng. The Merch Store extension is only visible on desktop right now but is coming soon to mobile.

Categories
Creator Resources Platform Integrations YouTube

YouTube integration FAQs

Spring’s integration into YouTube Shopping allows eligible creators to showcase their Spring products on YouTube. Fans can browse and buy your products across these surfaces on YouTube:

  • Your channel’s store
  • Product shelf below or next to your videos and live streams
  • Shopping button in your videos, Shorts, and live streams
  • As a pinned product in live streams

In YouTube Studio, you can organize your products to display across these surfaces. 

What are the Youtube Shopping features I can use via Spring’s integration? 

YouTube Product Shelf – The product shelf helps you keep your products visible to fans in your videos without needing to include a link to your Spring store in the video description.

YouTube Channel’s Store – The YouTube store lets you display all your products on your YouTube channel, making it easy for your fans to discover them.

1p Tagging features – With the 1P tagging feature, you can display specific products alongside your video and YouTube Shorts. This allows your fans to discover new products and enjoy an interactive shopping experience.

Live Shopping – With the YouTube Live Shopping feature, you can showcase specific products during your live stream videos, creating enhanced interactions with your fans and providing them with a fun shopping experience.

What are the Youtube integration eligibility requirements?

Creators must have a Youtube channel approved for monetization and at least 500 channel subscribers. More details about Youtube Shopping Eligibility can be found here
Once access is granted, YouTube will notify you. You must also be a part of the YouTube Partner Program (YPP), as well as meet additional criteria which are listed on the YouTube help center. If you need further assistance on this topic, please contact YouTube support.

How do I integrate my Spring account with Youtube?

You can find the steps to integrate here.

Do I need to include links in my video descriptions

By tagging products in your video, viewers based in these locations will always be able to see and purchase your products. However, we recommend you also add links to your Spring’s store in the video’s description and in the “About” section of your Youtube channel. 

How many products are displayed on the product shelf and Store tab?

You can tag and rearrange up to 30 items for individual videos or Shorts to trigger a more customized shopping experience for your audience. You can also choose to tag and rearrange up to 30 items for a live stream.

Can I customize the order in which my products are displayed on my Youtube channel? 

The display order for your products is optimized for engagement and automated based on various factors, such as price, popularity, and availability. You can select the products to display in a certain order for your entire channel and store. You can select the order of products for your entire channel in the Earn Tab of your YouTube Studio. You can also select specific products to be tied to individual videos in the monetization settings of your videos. 

You can find the steps to manage your products here.

Can I tag my Spring products in my YouTube videos? 

Yes. YouTube Shopping features make it easy for eligible creators in the YouTube Partner Program to tag your products in videos, Shorts, and live streams

You can find the steps to tag your products in videos and live streams here

What data does Spring share with YouTube?

We share data about your Spring account, including the number of purchases, number of page visits, retail price of items sold, total revenue and profit, and canceled orders. We do not share any personally identifiable information with YouTube.

Why is my product available on Spring, but not on my Youtube channel

Products featured on Youtube must comply with YouTube’s Community Guidelines. If your design is listed on your Spring store but not on your Youtube channel it may have been removed due to content concerns. If you recently uploaded the design to your Spring store, it can take 2-3 business days to show up on YouTube. If you are having trouble getting new products to show, please contact creatorhelp@spri.ng.

Do you have any tips that will help me sell more?

Of course, make sure you build hype before launching your YouTube store to build excitement. When you launch your new products collection, make sure you’re wearing one of the products, this shows your pride in your products and encourages purchases.

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Uncategorized

Donating profits to charity

Over the course of Spring history, creators have donated over $4,000,000 to fundraisers, relief efforts, charities, and movements worldwide. Our community possesses a unique talent in that they can turn good ideas into powerful personal brands—and many have chosen to give back to causes close to their hearts.

charity_contribute.png

Any listings that donate a portion of their profits will feature a verified contribution badge. This badge reassures fans their purchase will benefit the indicated charity. Conversion rates for verified listings are 45% higher than non-verified fundraising listings.

How to donate profits from sales

If you would like to add a charity donation to your listing, please contact creatorhelp@spri.ng with the following information once you’ve created the listing:

  • Listing URL
  • Name of the charitable organization
  • Official website of charitable organization
  • Percentage of profit to donate – you can donate anywhere from 10% to 100% of your profits to the charity of your choice

Please note, only verified and certified non-profit organizations are eligible to be the recipient of the “Verified Charity Contribution” badge. In the US, qualified 501c3 charity groups or non-profit organization can be considered for the badge.

Tip: When promoting your listing, be sure to let fans know that a portion of your profits will directly support the cause of your choice.

Things to note

  • Each listing’s estimated profits will reflect the amount you’ll take home, minus the amount that will be sent directly to charity.
  • You will have both the option to view listing-specific donation amounts, as well as an all-time donation amount. This number will also include any funds raised from verified donation listings you’ve run in the past!
  • The verified donation badge is available for US-based charities only. US-based charities will receive funds in the form of a check processed through bill.com.
  • Once your listing’s print cycle ends, you will be able to cash out your profit as usual. Your donation will be sent automatically to the charity you’ve chosen.

Tax implications

Please note that we simply facilitate the processing of the donated profits to the intended charitable organizations.  As such, Spring is required by the United States Internal Revenue Service to report donated profits on the creators’ annual Form 1099.

For more information about filing taxes in the US, please see “Filing Taxes (US)”.