Author: Eboni Bright

What is a pixel and why do I need it? 

Pixels can be used by creators who want more insight on their listing page performance. It’s a snippet of code that is installed on a website that gives you valuable information about people visiting your content. For example, where they’re located, demographic info, the types of devices they use, etc.

If you’re using tracking pixels for advertising, this data can help you optimize your ads to target people most likely to purchase your products; pixels can provide you with insight on  potential customers interacting with your content. For example, if they view a page, add a product to their cart, make a purchase, etc. Creators can add Pinterest, Google, Facebook, and Twitter pixels to their Spring account. 

How does a pixel work? 

When someone loads your website the pixel code is run in the background. Each time someone interacts with elements on your website (clicks, adds to cart, purchases, etc) this code sends information about this behavior and stores the information, which can be used to optimize advertisement performance. 

Where do I add pixels to my Spring account?  

Adding pixels to your Spring account is easy; simply head to ‘Tools and Services’, then Tracking pixels, and choose the platform you’d like to add the pixel from.

How do I find my pixels?

Your pixel will be found in the advertising or business manager within your platform. To find the correct pixel links to connect your Pinterest, Twitter, or Google pixels, you can find instructions linked within each section on the tracking pixel section of your Spring dashboard.

Can I add different pixels per domain if I have multiple stores? 

You can only connect one tracking pixel per platform, per Spring account (ex. one Facebook/Meta pixel, one Google Analytics pixel, ect). Make sure your purchase events for your pixel are set up to accept the events that you need for each domain. (This means that you will have 1 purchase event for each domain, and so if you have 5 domains, you will need to set up and verify 5 different purchase events with your pixel)  You can verify up to 8 events total, which can all be on one domain or on multiple domains.

How do I track a pixel, and why are analytics different then my Spring analytics? 

You can track the analytics of a pixel within the platform it is hosted (i.e. Facebook, Pinterest, Google). Your analytics might be different because Spring’s analytics track both custom domains and your creator-spring.com domain. Also, you may have opted out Pixel tracking via IOS or their browser settings. 

Meta-tags: Why don’t Spring offer them?

A Meta Tag is one of three ways to verify your domain with an advertising platform like Facebook. Adding a Meta Tag requires editing the HTML of a website. This is not an easy task on a large scale. Fortunately, you can edit the DNS settings of a domain. To verify a domain purchased from Spring, follow these steps. To verify an existing connected domain, please consult your domain provider.

Can I have more than one pixel if I have more than one store in my Spring account?

You can only have one pixel per platform, per Spring account.

What does the Pinterest ID Tag mean? Is it the ‘conversion pixel code’? 

Yes, the Pinterest Tag allows you to track your Pinterest advertising performance. The Tag ID is the unique name that each Pinterest tag is associated with. The pixel code is the HTML code that is added to the website in order for the pixel tracking to work.

Can I use a google pixel if I’m not advertising? 

Yes—you can use google analytics without running ads to get more insight on your store’s performance e.g. site visitors, clicks, etc. Follow the instructions here to find your Google Analytics Tracking ID. Once you have it, enter it into the Google Analytics Tracking Snippet box found in the Google section in ‘Tools and Services’ on your Spring account. 

What’s the difference between Google shopping vs Google Ads? 

Google shopping is part of Google Ads. Google shopping relies on a product feed that auto populates your shopping ads. Shopping ads can show up in search results next to regular search results, but there is also a separate google shopping search tab. 

Can Spring creators set up a Google shop? 

Spring can create Google shopping ads. Click ‘Download product feed’ in the Listings section of your Spring Dashboard. 

Meta (Facebook) pixels

How do I connect a Meta pixel?

Please note, to connect a Meta pixel, you need to own a custom domain due to Apple’s iOS14 update. You’ll also need to verify this domain with Facebook. Click here to learn more about the steps to set up your Meta pixel with Spring.

Why isn’t my Meta pixel firing? 

The easiest way to check if your pixel is firing is to download the Meta Pixel Helper. Common reasons why your pixel might not fire: 

• Continue checking your custom domain. Creator pixel’s do not work on the creator-spring.com domains 
• Ensure that you have copied your pixel code correctly and into the correct tracking pixel box. Do not mix up Facebook, Twitter, Pinterest and Google Pixels 
• Make sure you have verified your custom domain with Facebook and set up your Pixel conversion events

How do I track a pixel, and why are analytics different then my Spring analytics? 

You can track the analytics of a Pixel in the advertising manager for each platform. Your analytics might be different because Spring’s analytics track both custom domains and your creator-spring.com domain. Also, you may have opted out Pixel tracking via IOS or their browser settings. 

Adding your Meta (Facebook) Pixel to your Spring account

When you start running several ads to one Spring campaign (e.g. with different target audiences) you will want to know which ad brings you the most sales, and which audience produces the most conversions. 

You can add your Meta pixel to your account under your account “Settings”. Once the pixel is activated, you’ll be able to track the flow of ad viewers and see how effective your ads are (e.g. how many sales you get from them, how many page visitors, how many checkout page visitors).

How do I launch Facebook ads and monitor results?

Once you’ve got your ad image and audience set, it’s time to launch the ad campaign. At this stage you should decide on your ad budget and how many days you want the ad campaign to run. Pay close attention to metrics such as conversions, costs, reach relevancy score, click through rate (CTR), etc.

Purchase a domain

Are there refund or release requirements?

Right now we’re not able to provide refunds for custom domains. However, you can choose to not renew the domain after one year.

Can domains be deleted?

Yes. Head to the store editor section of your dashboard and you’ll see the option to delete your domain.

Can purchased domains be moved to another Spring account?

Unfortunately not. Our platform can support only one account per creator. 

How can I move my domain from one store to another?

Please note: Having multiple stores isn’t supported for new Spring accounts. If you have a third party or existing domain, you’ll need to delete the domain and then reconnect it to the correct store. 

If you have a Spring hosted domain, our engineering team can help reassign the domain to the correct store. Just let us know which store you’d like it connected to.

Can creators fix the SSL certificate on their end?

Not at the moment.

My domain is redirecting visitors to my store URL and not staying on my new domain URL. How can I fix this? 

Are you using a third party domain?  If so, the DNS setting might be configured as a redirect. Make sure to configure yours correctly with A and CNAME records.

Can I purchase or connect international domains to my store on Spring, like store.co.uk?

Not currently. That said,  we are open to domain extension requests. Send us a note via creatorhelp@spri.ng and let us know.

When will we get access to an email associated with our domain? 

Great suggestion. We’re actually exploring this for the future—stay tuned.

How do I create multiple stores in my Spring account?

Our platform only supports one store per Spring account. In the future, we’ll be creating more options for brand customization. For example, you’ll soon be able to create custom product collections within your store—allowing you to organize specific design themes, products, etc.

But what if I want more than one store—how do I do that? 

Unfortunately, there isn’t a way to add multiple stores to your account. You’re welcome to create multiple Spring accounts, but this could make things like filing taxes, etc. more difficult.

How do I verify my domain after purchasing one?

You should receive an email after purchasing your custom domain through Spring. Then, you’ll need to verify your contact information within two weeks of purchase. Check your spam box if you don’t get this email. And if you have issues verifying your contact information, contact creatorhelp@spri.ng 

Where do I find the A record type or DNS for the domain I purchased from a third party?

When you purchase a domain from a third party, your DNS and record types are managed within the third party’s dashboard.  

How do I add DNS info to Spring when I connect a domain?

It’s pretty simple. Check out these step-by-step instructions: https://www.spri.ng/creator-resources/connecting-a-custom-domain

I selected ‘auto renewal’ when I purchased my domain, but now I changed my mind. How do I stop my domain from renewing?

No problem. Contact creator support by emailing creatorhelp@spri.ng

My connection status is successful—what’s next?

If you purchased your domain from Spring, it should start working within 24 hours (usually it’s ready in about 10 minutes). That said, you’ll need to verify the email address associated with your domain within two weeks. This is really important. You should receive a separate email to do this once you’ve purchased your domain. 

If you connected a domain you already own (like, you purchased through a third party site like godaddy.com), then your custom store domain should start working immediately.

My connection status is successful—what’s next?

We’ll remind you via email before it expires to check your payment method or set your domain to auto-renew via your dashboard. After your domain expires, there is a 40 day grace period to renew the domain. After the 40 days, the redemption price will be different than the original renewal price.

Please note: after your 40 days are up, there is no guarantee you’ll be able to reclaim your domain name (it will become available to others to purchase and claim).

I see ‘Status = Pending DNS validation’ – what does this mean?

If you’ve connected a domain purchased from a third party site (like godaddy.com), you’ll need to configure the DNS settings within your third party provider’s dashboard. Once you’ve configured those, head back to the store editor in your Spring dashboard and select ‘Verify connection.’ You should see a ‘Successful’ connection status within 24 hours.

I see ‘Status = Failed DNS validation’ – what does it mean?

First, follow the steps outlined in the question above.

Otherwise,  ‘Failed’ connection status is usually caused by one of two things:

1) The DNS settings weren’t configured correctly.

2) The third party provider hasn’t processed the setting changes yet.

Usually, #2 is the cause, so we recommend trying again in 30 minutes. If that doesn’t work, contact your third party provider and ask how long it takes for DNS setting changes to take effect.

I want to transfer the domain I purchased through Spring to use on another platform through another registrar. How does the auto renew process work? And where do I access DNS settings?

If you want to transfer your domain to another platform, you’ll need to wait 60 days for the holding period to pass before you can do so. If you want to transfer your domain to another registrar, then they are now responsible for auto renewing the domain. DNS is also controlled through the new platform.

Connect a domain

Can I connect subdomains?

Yes – creators can add subdomains to their account. For example, if your domain is toocoolforschool.com, you can add a subdomain like shop.toocoolforschool.com or toocoolforschool.com/shop. To add one, go to the store editor on your dashboard. Click ‘Add custom domain,’ then ‘I already own my domain.’ Now you can add a domain or subdomain by following the normal steps to connect a domain, as outlined here.

Is the cost of connecting a domain a one-time payment?

To keep your domain connected to your Spring store, you’ll need a recurring subscription that is renewed annually. You can edit your subscription preferences here.

Are there refund or release requirements?

 Right now we’re not able to provide refunds for connecting custom domains.

If I renew my domain purchased on a third-party website, will it stay connected to my Spring store?

Yes, as long as the DNS records aren’t changed.

Does SSL carry over from third-party platform if I purchased it there, and am now connecting through Spring?

SSL certificates are tied to specific domain names, which means you cannot transfer an SSL certificate you registered with one domain name to a server with  a different domain name. But don’t worry, when you pay to connect your domain with Spring, you’ll automatically be issued with a new SSL certificate.

 If the domain is purchased elsewhere and connected with Spring, what level of support do I get?

Once you’ve paid to connect your domain, our experience team can assist with DNS connection if you need it.

How do I disconnect my domain from my Spring store?

If you’ve purchased a domain from another platform and you wish to disconnect it, you can do so via your third-party platform.